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WHAT’S NEW AT BETFAIR?

FOLLOW OVER 50 EXPERT TIPSTERS ON THE BETFAIR APP!

Put an Expert in your pocket this Spring.

Welcome to “Following Tipsters” by Betfair – a new feature to help you stay informed with Expert Tips and the insights of all the upcoming Group 1 racing action. Sent straight to your phone.

Simply follow your favourite Tipsters and get notified of their latest updates and suggested bets.

  • Receive their suggested betting strategies
  • Expert wagering opinions
  • Back and lay tips
  • Notifications when tips are live

 

Update the mobile app and head to the Tipster Hub on the Betfair app to get started.

FOLLOW YOUR FAVOURITES!

THOROUGHBRED SPEED MAPS ARE NEW TO THE APP

Betfair mobile app users will now have access to speed maps on Thoroughbred racing throughout Australia.

 Speed Maps are used to predict the running position of each runner in a particular race. They are also used to determine the likely pace of the race. When it comes to finding the winner, both factors are crucial, driven by data science.

Are they on pace runners? Do they settle back in the field ala Chautauqua?

This information is valuable if a track bias has presented early in a program.

By leveraging Speed Maps, customers can gain additional data insights, enabling them to make more informed decisions on whether to back or lay a runner, giving them a competitive advantage.

This reinforces Betfair’s ‘On your side’ commitment, and the desire to have information easily available and all in one place.

You will notice the “Late Speed” factor which is quite unique to our speed maps.

Late speed predicts how fast a runner will close over the last 600m of a race. It’s calculated by using every runner’s last 600m sectional times compared to the fields they raced against over their last three starts.

To access, simply click the speed toggle as per this image.

Greyhound Speed Maps

 

Betfair’s new greyhound speed maps use greyhound form factors to show each runner’s predicted early speed.

Get an idea of where your favourite Greyhound may settle, available on all Australian Greyhound races in the Betfair Mobile App.

Install the latest version from your app store.

Race Alerts

 

Don’t miss the jump with Betfair’s Event Reminders, available on the iOS and Android App.

Set alerts on your favourite sports and racing events and get a notification when they are about to start with a link to the markets to make sure you don’t miss out.

Harness NSW MBR reduction

In a significant win for customers, Betfair is delighted to announce that the Market Base Rate (MBR) on NSW harness racing will be reduced from 10% to 7%, effective 1 July 2024.

Betfair strives to provide customers with the best possible value across all products on the Exchange, and these changes are a joint commitment from Harness Racing NSW and Betfair to invest in the long-term sustainability and growth of NSW harness racing.

At a time when increasing fees and taxes are ultimately passed on to punters, we are proud to have worked closely with Harness Racing NSW to allow us to reduce the MBR charged on NSW harness racing. This change means that all Australian harness racing now attracts the same MBR.

UK Ratings Model

Betfair’s predictive models have expanded to cover UK and Irish racing! These models provide rated prices for every runner at selected thoroughbred meetings across the United Kingdom and Ireland, offering data driven predictions. Using horse racing data, the model is able to calculate its prediction of each runner’s percentage chance of winning that race, before then converting it to what it believes that runner’s most accurate odds should be, a.k.a. that runner’s rated price. Betfair’s Data Scientists created a data-driven model that produces daily ratings designed to help you find implied value by comparing rated prices with the Exchange market, on both the Back & Lay side.

THE WATCHLIST

Introducing the new Watchlist from Betfair – A feature that enhances your wagering experience by enabling you to track and monitor your favourite team or runner.

Whether your interest lies in Racing, Politics, Basketball, Motorsports, or any other market on the Betfair exchange, the Watchlist is your tool for staying well-informed.

Using the Watchlist is simple. Just add any selection you’re interested in by clicking the Star, and it keeps you updated with real-time odds.

It also offers the convenience of sharing your selections with your network.

This feature is designed to help you effortlessly manage your interests across different markets, ensuring you stay on top of your betting strategies with ease.

A more organised approach to betting with Betfair’s Watchlist.

EXPERT TIPS IN THE APP

Betfair App users will now have up to date tips and analysis in the palm of their hand.

The Betfair App will now provide punters with access to the Expert Tips content with links direct to the Hub Articles.

The development came in the lead up to the spring carnival and proved a valuable asset for app users, providing them with everything they need at the touch of a button.

This also covers some exciting sporting events on the horizon, such as the summer of cricket, the Australian Open and the 2024 AFL season.

Betfair’s Karl Kaldawi said the addition of Expert Tips will change the way people use Betfair!

“What makes Betfair different to corporate bookmakers is we want our customers to win hence trying to provide them with the best wagering advice possible.

Our current group of expert analysts and pro punters do an amazing job of providing Exchange betting strategies and analysis to punters and having that integrated into the Betfair App is a massive win for everyone.”

The nature of the Betfair Exchange, where punters power prices, means that Betfair customers can often find better odds, than via other betting channels.

Betfair is also the only place to act on both ‘back’ tips, where a tipster thinks a horse will win, and ‘lay’ tips, where a tipster thinks the smart bet is to take a horse on because they don’t think it will win.

Expert tips will feature both back and lay strategies, at the top of a page once you click on the race number.

EXOTICS (THOROUGHBREDS AND GREYHOUNDS)

Betfair has taken a further step forward in our racing market expansion journey, with Exotics markets (Exactas & Quinellas) now offered on all Australian Thoroughbred and Greyhound meetings.

Across the past three years, this offering has seen growth from 15% of race meetings up to 35% for Thoroughbreds and Greyhounds respectively. This step up to 100% will therefore be a major increase in our market offering, providing our customers with significantly more betting opportunities and ways to win.

To put the increase into perspective, in the past three years Betfair has increased the number of markets settled by more than 100,000 or 65%. The introduction of these exotics will see that number increase immediately by that same margin.

This expansion is a key step in our drive to deliver more for our customers. The move will also ensure our customers know what markets they should expect to see when navigating to an event, which creates a consistent experience they can trust.

Seen previously as the domain of the big bookies in town, Betfair’s offerings of quinellas and exactas, to go with the widely popular Same Game Multi markets in the AFL come with an added advantage.

The difference is you can lock in a fixed price for your exotics and opt to back or lay a selection.

And that certainty on your potential exotics’ payout, combined with the lay bet function, means you can choose to trade your position as you see fit. Your quinellas, exactas and multis just got a smart and savvy upgrade!

Work is ongoing to explore further opportunities to optimise our offering.

FIRMERS AND DRIFTERS

Another exciting new feature of the Betfair App is access to data around pre-race firmers and drifters.

Highlighting runners firming (odds decreasing, eg. $3 to $2.50) and drifting (odds increasing, eg. $3 to $4), this informative feature provides customers with insights about moving markets. Available across all Australian greyhound and horse racing.

Watchlist
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